Market Pulse: France Serves Up a €42 Million Frozen Food Tender, Dominated by Supplier Consortiums

France's Public Sector Puts a €42 Million Frozen Food Contract on the Table

A major opportunity has emerged in the French public food supply sector with the publication of a massive framework agreement for the supply of frozen products, valued at up to €16,000,000 (with a potential maximum of €42,000,000 over its full term). This is a critical government contract for any large-scale food distributor, covering a wide array of products destined for public institutions.

This multi-lot tender is a clear indicator of the significant, stable revenue streams available through public procurement. However, winning a piece of this pie requires more than just a competitive price list—it demands a deep understanding of a market dominated by powerful alliances.

Tender Details: A Comprehensive Food Supply Framework

• Official Title: 2025-0456 FOURNITURE DE PRODUITS SURGELES (Supply of deep-frozen products)
• Value: Up to €42,000,000
• Scope: The framework agreement is divided into multiple lots, covering everything from raw and cooked vegetables to fish, prepared meals, meats, and desserts. The contract will be executed through purchase orders, providing a flexible procurement model for the public authority.

Why it matters: This is a classic, high-value public sector supply contract. For food producers and distributors, securing a position on this framework means becoming a key supplier to the French public sector for years. The structure of the tender, however, heavily favors large, well-organized bidders.

The Competitive Deep Dive: It's a Game of Alliances

A standard approach to tender management will fail here. Why? Because the French public food supply market is not won by individual companies—it is dominated by powerful, multi-company consortiums.

tend.ee's AI-powered analysis of 50 similar tenders reveals a clear and consistent pattern. The market leaders are not single entities, but strategic groups of industry giants who bid together to cover the entire scope of these massive contracts.

The Consortium to Beat:

The top favorite for this tender is a powerhouse consortium that recently won a staggering €108,060,000 contract for a similar frozen food supply framework. This group includes some of the biggest names in the industry:

• BONDUELLE
• POMONA
• SYSCO
• DAUCY
• CELTIGEL

This isn't an isolated case. The follower groups are also composed of major players like PRO A PRO DISTRIBUTION, GROUPE BIGARD, and TRANSGOURMET, who regularly team up to secure these large-scale government contracting opportunities.

The tend.ee Advantage: Seeing the Real Competitive Landscape

How could your sales team possibly know that the key to winning is forming a strategic alliance? A simple search on the EU tenders portal or other eprocurement platforms would just give you a list of tenders. It wouldn't reveal the winning strategy.

This is where tend.ee provides unmatched sales intelligence. Our AI co-pilot doesn't just find an RFP request for proposal; it analyzes the entire market to uncover the patterns that lead to victory.

With tend.ee, you can:

• Identify Winning Consortiums: See which companies are teaming up and winning, giving you a blueprint for your own strategic partnerships.
• Analyze Competitor Strengths: Understand which lots your key competitors are most likely to target based on their past bids and awards.
• Move Beyond Alerts to Action: Transform your sales process from reactive bidding to proactive, data-driven strategy. Our AI for sales provides the deep insights needed to compete at the highest level.

In a market this competitive, having the right product is not enough. You need the right intelligence.

Don't just bid, bid to win. Start your free tend.ee trial and get the strategic insights you need to conquer the world of public procurement.